Sloggi for men: Hot new briefs. Pics and video!

October 26th, 2010

A while back I did a few posts on Sloggi men’s underwear which I thought deserved some attention.

Sloggi has had to overcome being known mostly as a female underwear brand. And this hasn’t been an easy challenge as the brand is the best-selling female underwear brand with more than 1 billion pairs sold over the years!

Anyway, Sloggi actually offers a string of pretty nice quality underwear styles for men, too.

Sloggi underwear for men is best described as basic men’s underwear. Basic underwear is standard, no-frills cuts (like briefs and boxer briefs) that are not too expensive and that can be worn for most purposes.

The other day, then, I noticed that the good guys over at Dead Good Undies had posted a video with some backstage footage from a photo shoot featuring a couple of new men’s Sloggi styles, including the Dandy and Dusk ranges.

See the video below the pics.

Of the two, I like the Dandy range the best. It sort of resembles Bruno Banani a little bit – or is it just me?

A pair of Sloggi Dandy briefs is US $19, Dusk briefs are $16.

Get the briefs, boxer briefs and trunks over at www.deadgoodundies.com.