Archive for the ‘Undergear’ Category
UnderGear Christmas sale: Underwear models dressed as elves!
December 18th, 2010
UnderGear has never held back on controversy when it comes to generating PR.
I mean, who can forget when the UnderGear underwear models took to the streets of NYC, parading around in just their briefs?
Anyway, this December the UnderGear marketing guys got the brilliant idea of dressing up the underwear models as Christmas elves.
What a way to promote their Christmas sale!
For a limited time Undergear is offering 20% off of all orders over $100. Go get just the right gift, at just the right price, at Undergear.com.
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Tags: 2011 SOBE men’s underwear fashion show video!
July 29th, 2010
It’s here!
The summer SOBE Men’s Show took place in Miami a couple of weeks ago. Now video from three of the men’s underwear fashion shows have hit Youtube.
See the video below. It’s packed with hot new styles worn by ridiculously fit male underwear models!
The video features the brand new 2011 collections from major men’s underwear brands Mundo Unico, Frank Dandy, and UnderGear.
In terms of styles and cuts, there’s everything you could wish for: Briefs, boxer briefs, low rise styles, boxer shorts, bikini briefs – you name it, it’s there!
There’s even a few swim wear styles in there as well.
It’s hard to pick any major new trend. The brands all offer a mix of solid colors, multi color designs and pattern prints.
Which is your favorite cut?
A big thanks to Metrovelvet for providing this video.
If you want to see more men’s underwear fashion shows, check out the videos from the last SOBE men’s show
- 2xist men’s underwear fashion show.
- Papi underwear fashion show.
- Buckler men’s underwear show.
- Mundo Unico 2010 men’s underwear fashion show.
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UnderGear Men’s Swim Wear 2010. New video!
May 5th, 2010
UnderGear has been busy lately preparing their men’s swim wear and underwear summer collections.
It’s only been a few weeks since they released a sizzling video preview of the many new UnderGear men’s underwear styles.
I always look forward to UnderGear’s video promotions. They are nicely produced, and sometimes they are are even slightly controversial, like that time the UnderGear underwear models took over Times Square.
This time around the video preview of UnderGear’s 2010 men’s swim wear line is more subtle, taking us behind the scenes of the photo shoot for the upcoming products.
The setting of the photo shoots is incredibly envy-evoking. The models play around on postcard perfect beaches, chill in hammocks… The life of male swim wear models ain’t half bad :)
In terms of styles, UnderGear’s got everything you could wish for including long and short board shorts, square cuts, trunks, and regular swim briefs. In their webshop they sell not just their own brand but also most of the major men’s underwear and swim wear brands.
Whether you’re a conservative traditionalist or playful exhibitionist, you’ll most likely find something that’s just right for you.
Anyway, enjoy the video :)
Thanks to Undies Drawer for bringing my attention to this video.
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Undergear: Behind the scenes video of the spring 2010 photo shoot
April 14th, 2010
Undergear is one of the top online shops (and brands) when it comes to men’s underwear.
Undergear is also one of those brands/web shops that do a brilliant job doing PR stunts and capture them on video.
Maybe you remember when the Undergear underwear models took over Time Square. Or perhaps you dreamed of being in the Undergear underwear model competition?
Anyway, now Undergear is out with a preview video featuring footage of the shoot for their 2010 spring catalog featuring models Ben Pamies, Tyler Lough, Scott Herman, Paul Marron, James Guardino, Anton Antipov, and Michael G… So all sorts of treats in there…briefs, trunks, boxer briefs, square cuts – you name it, they’ve got it.
Also, don’ miss the behind the scenes video of UnderGear’s men’s swim wear photo shoot for their 2010 catalog.
Enjoy!
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Posted in Boxer briefs, Briefs, Diesel, Low-rise, Men's underwear videos, Square cut, Trunks, Undergear | 
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Male underwear model competitions. Videos from Calvin Klein and UnderGear.
April 9th, 2010
Male underwear model competitions take place once in a while when major brands want to create a buzz about their products or truly look for new talented underwear models.
I stumbled upon a couple of videos from major men’s underwear brands, UnderGear and Calvin Klein.
The videos display an endless number of male underwear models competing for the honor of representing the brands.
The first video from Calvin Klein is also the most recent (from March 2010). Thousands of model hopefuls submitted their photographs through the competition website at 9countries9men.com or attended in-store casting events, which took place in selected stores across Europe with branded pop-up photo studios.
Watch all the 9 Calvin Klein underwear model finalists.
Over 3,000 successful applicants made it to the judging process, and one finalist from each of the nine countries was chosen by a panel of judges. Watch the video to see what some of these contestants had to offer…
The second video is an oldie but goldie from 2008. Here, a string of potential UnderGear models compete to grace the cover of an UnderGear catalog and a cover and fashion spread in Instinct Magazine. The guys wear mainly some gorgeous low rise briefs, circa 2008.
Remember to watch the 2010 Undergear underwear photo shoot.
Emjoy.
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Men in briefs underwear. Video from Undergear!
January 25th, 2010
This video features men in briefs underwear as well as countless other styles.
The brand in question is Undergear, which some of you will remember from the infamous Times Square PR stunt where 5 men paraded around New York in briefs.
This video takes you backstage of the 2009 Undergear spring/summer catalog.
Remember to watch the 2010 Undergear underwear photo shoot.
Also, don’ miss the behind the scenes video of UnderGear’s men’s swim wear photo shoot for their 2010 catalog.
Besides men in briefs, other underwear styles include bikinis, briefs, boxer briefs, trunks, and a couple of swim wear styles.
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