Archive for the ‘men’s underwear’ Category
2(x)ist probably is one of the most active brands on social platforms these days.
200,000 follow them on Facebook!
That’s more than 30,000 more than aussieBum who usually is the king social and viral marketing in the men’s underwear biz.
They also run a very active blog, 2(x)istence, on which you can always find the newest pictures and underwear news. At the moment the 2(x)ist team is even working on a multi-platform upgrade of their social program – and we can’t wait to see what they have in store for us.
We’re thinking, what about a smartphone app?
Anyway, while we wait for this upgrade, why not look at some fresh new 2(x)ist pic featuring the all new MILITARY range as well as a couple of SPORT pics – the latter being very hot indeed.
Shot by photografer Simon Le the SPORT photos appear in the latest issue of DNA Magazine. Model Spencer Richards wears the SPORT No-Show Brief in the story, set in Australia’s outback Northern Territory.
Remember, you can shop for 2(x)ist at our preferred men’s underwear store, UnderBriefs.