Archive for the ‘dug’ Category
We would like to introduce you to a great new brand that you may or may not have heard of: down under gear, or “dug” for short.
Produced in the United States, dug is for the man who “keeps digging deeper” to be the best man he can be. It’s a brand for those who never give up the fight and who embrace a positive attitude towards life.
dug has a couple great lines of product, offering you complete coverage: there’s the classic underwear (both boxer briefs and briefs), available in an exotic cotton/bamboo blend as well as in the luxuriously soft micro modal. Also for sale are sexy undershirts made from ribbed cotton, spandex, or modal. Or maybe you’re looking for something just to lounge around in… dug also offers loungewear to keep you comfortable during those lazy times.
Depending on what you buy, a typical pair of dug undies will cost you between $20 and $30.
Right now, dug is running a great sweepstakes just for Valentine’s Day. Make sure you enter, because the prize is worth it: $150 gift certificate to their store! You can enter in one of two ways: either send a story about the most interesting place in which you had to take off your underwear, or send a photo of your most worn out pair. Entries should be sent to firstname.lastname@example.org. Be sure to visit their site for the full details.
Most often, brands that maintain a strong internet presence (as opposed to a physical store) lack that friendly, down-to-earth attitude that we come to expect as consumers, but dug is different. Keeping in step with their mantra, dug gives back to the community by digging deep for both sickle cell anemia and breast cancer. By lending support to fundraising events, dug helps bring awareness to the fight.
Oh and hey, if you want yet another reason to hop on over and get a pair (or two, or three), word on the street is that dug has received a whole lot of attention from celebs in the music and film businesses; that means it has to be good.
Be on the lookout soon for a review of a couple styles from dug and enjoy the pictures!