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Archive for the ‘Armani’ Category

Get your underwear at International Jock. Recommended by Guys' Underwear Blog

New Armani ad with Christiano Ronaldo in briefs

Cristiano Ronaldo For Emporio Armani Men's UnderwearMaybe you’ve already seen the new Christiano Ronaldo ads for Emporio Armani…

But who are you kidding, you wouldn’t mind a second look, ha :)

Back in March the first ads featuring Portuguese soccer hunk, Christiano Ronaldo, started surfacing accompanied by a buzz, which I hadn’t seen the likes of since David Beckham’s fist Armani ads appeared.

Watch the first set of steaming photos (and hot underwear) of Christiano Ronaldo in his Armani briefs and trunks. There’s even a backstage video!

Also check out the pics of Lionel Messi posing as underwear model for Lody!

Capilizing on the FIFA World Cup in South Africa and Portugal’s current success, Armani has released a couple of new ads featuring, once again, Ronaldo.

The underwear is hot and I love that Emporio Armani’s main men’s underwear cut is briefs.

Hopefully, there’ll be more ads (and videos) :)

Get your Emporio Armani Underwear at the Armani web shop.

Cristiano Ronaldo For Emporio Armani Underwear

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The best briefs, boxer briefs, and trunks of 2010! Pictures and videos.

Every year online underwear store, HisRoom.com, award the prestigious Undie Awards to the best and most popular men’s underwear styles from the previous year.

For each of the categories HisRoom’s panel of expert judges selects a favorite style. But the overall winner is chosen by popular vote on Undie Award website.

To see some of last year’s winners, check out these posts

Just this week the 2010 winners were announced. So without further ado, here’s the judges’ choices and overall winners of the 2010 Undie Awards in the categories briefs, boxer briefs, and trunks.

You can check out the rest of the winners at the Undie Award website.

Men’s boxer brief of the year, judges pic: Under Armour Performance Boxer Jock
Here’s what the judges said about their choice for boxer brief of the year: “Made of lightweight and silky Heatgear fabric that is engineered for breathability. Under Armour’s signature Moisture Transport System and temperature regulation give athletes a cool, dry fit while the anti-odor technology prevents the growth of odor-causing microbes. This underwear recovers its shape and fits exactly how you want it to while the compression fit keeps your muscles focused.”



Men’s boxer brief of the year, overall winner:
Obviously For Men Chromatic Full Cut Boxer PBB-CH

HisRoom made the following comment on the win by Obviously: “Made to be the solution to any and all underwear problems. It’s basically the only underwear you need. The anatomical pouch prevents sticking and constriction and the seamless back prevents ride-up. This full-cut boxer is made of an ultra-lightweight and soft blend of modal and spandex for soft comfort and a stretch fit.”


Men’s brief of the year, judges pic: Perofil Cotton & Comfort Fresh Midi Brief
Here’s what the judges said about their choice for brief of the year: “Made of 1×1 ribbed cotton with long-staple fibers for luxurious softness, lightweight breathability and incredible comfort. The 2-ply contour seam pouch provides improved profile and support. The plush-backed elastic waistband with shadow stripe features the “Perofil” logo. Made in Italy, this brief is flyless.”

Men’s brief of the year, overall winner: 2xist Contour Pouch Brief
HisRoom made the following comment on the win by 2(x)ist: “Extremely comfortable brief made of 100 percent combed cotton in a 1 by 1 knit for an incredibly soft feel against your skin. The curve of the front seam on this brief was designed using very precise measurements for a superior fit and well-made design. The additional flatlock stitching and binding accentuate and enhance the gentlemen’s package.”


I couldn’t find the official Undie Award video for the 2xist Contour Pouch brief on Youtube.

However, you can see it on HisRoom’s own website.

Until I find the official video, you’ll have to settle for this :)

Men’s trunk of the year, judges pic: Emporio Armani Stretch Cotton Trunk
Here’s what the judges said about their choice for trunk of the year: “Offers an enhanced slimmer fit with an updated silhouette for today’s man. Made of a cotton/spandex jersey knit, this trunk features a soft finish, making it ideal for everyday wear. The seamed contour pouch offers an improved profile and superior support while the dual-back seams on the rear of the trunk provide a very comfortable fit.”


Men’s trunk of the year, overall winner: Calvin Klein Steel Micro Low Rise Trunk
HisRoom made the following comment on the win by Calvin Klein: “Designed to celebrate Calvin Klein’s 25th anniversary of creating stylish men’s underwear. This is a sexy, low-rise trunk with a short inseam to wear with tight hipster pants. Made from an unbelievably soft stretch microfiber, this Calvin Klein trunk features a wide microfiber logo waistband in lustrous metallic silver. The classic lines and double-layer paneled pouch make this trunk a modern classic and an instant favorite.”


You can get all the winning styles at HisRoom.com.

See which which styles won the categories boxer shorts, thong, and jockstrap on the official Undie Award website.

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Christiano Ronaldo’s Emporio Armani Underwear photo shoot video!

Unless you’ve been living under a rock, you should know that the current face of the Emporio Armani men’s underwear line is soccer star, Christiano Ronaldo.

I am not sure if Ronaldo has permanently replaced fellow soccer superstar, David Beckham… That would be a shame.

Anyway, I stumbled upon some video footage from a photo shoot with Ronaldo posing in both Armani jeans, underwear, and swimwear.

Scroll to the bottom of the post to see the video from the photo shoot. If you wanna skip to the underwear/swimwear part of the photo shoot, jump to the 02:00 mark.

The photos that came out of this shoot are well publicized, but I am sure you guys can stand to see them once again :)

Oh, and I also included a video from an older Beckham Armani photo shoot (including Victoria Beckham), simply because I think he is a much more charismatic underwear model than Ronaldo.

FYI, a pair of low-rise Armani briefs will set you back $24, which really isn’t bad for such a high end underwear brand like Emporio Armani.

Enjoy!

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